Parkview Elevate is an annual internal team event shaped by its destination. For the 2022 conference in Nashville, I developed “Making Noise in Music City, USA,” a concept inspired by Nashville’s music culture and Parkview’s goal of making an impact together.

I brought the concept to life across the event’s visual identity, conference materials, signage, presentations, and team experiences—creating a cohesive look and feel that captured the energy of Nashville and the spirit of the event.